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The Feedback

We recently shipped our Kickstarter pre-orders. The feedback has been overwhelming. We thought we'd share some of it. "I just tried my ADED pants on...they are perfect! So good I just ordered another pair from your website. Job really well done! Thanks and congrats!!!" – David G. "Received mine yesterday. Top quality in every aspect - thank you!" – Bryan B. "I bought this for my husband and he absolutely loves it. He loves it so much that he ordered the charcoal grey. The quality is amazing and looks great on him!" – Grace L. "I just received mine today and can honestly say they are the most comfortable pants I have ever worn, top quality too. Buying more right away...

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The Start

Recently, I quit my job to start a men’s athleisure clothing brand, Public Rec, focused on making comfortable and stylish clothes solely for men. For those less familiar, according to Hayley Peterson at Business Insider, “athleisure” is the industry term for “casual athletic clothing that can be worn outside the gym.” It’s something I’ve been studying for the last two years, and it’s why I left my job in finance three months ago. I’d like to say it’s a new trend, but I just can’t with any credibility. For some time now, there has been well-documented growth in this niche of clothing.  As most fashion trends do, this one started with women and traces back to the rise in popularity...

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